As a company we're very appreciative of the work done by our Armed Forces, the NHS and the Emergency Services.
They are the back bone of the United Kingdom, doing a job that doesn't exactly pay a king's ransom but because they care.
Therefore, we as a company are delighted announce that all Armed Forces, the NHS and Emergency personnel are entitled to a significant discount.
Every little helps and it is just our way of saying thanks to your service to our country.
To take advantage of this discount, please email firstname.lastname@example.org with your ID with either Armed Forces, NHS or Emergency discount in the subject heading and one of our staff members will assist you.